👍52% of Women do this.

It’s no secret that women enjoy listening to murder mystery stories.

Its also partly that’s why the women of true crime are absolutely killing it! (Take SA’s very own podcast queen, Nicole Engelbrecht for example.)

But according to Sirius XM, that’s not all they’re listening to; music, wellness/self-improvement, entertainment/celebrity/gossip, news and information, and comedy round out the list of most listened to genres.

So clearly you can’t narrow podcast-loving women down to a single topic. Especially when research suggests that 52% of women consume podcasts.

And women aren’t just loving podcasts in general, they’re supporting female creators.

“92% of female monthly podcast listeners polled, say that all or most of the podcasts they listen to are hosted or produced by a woman.”

How does your podcast strategy shape up against these research results?
Is it time to look at your strategy and design your podcast accordingly?

Ladies Who Podcast

This August, in celebration of Women’s Month, we’re launching Ladies Who Podcast and opening the Latitude Podcast Studio doors a little bit longer - for the women with stories to tell, businesses to grow, and messages the world needs to hear.

You’ve heard of Ladies Who Lunch and Ladies Who Lead, now it’s time for Ladies Who Podcast. Whether you’ve been meaning to start a podcast, record your next episode, or finally take your voice seriously, this moment is for you.

What is the promotional offer?

Purchase a 1-hour self-directed Solo Session at Latitude Podcast Studio for R800.00 during the promotional week (4 - 8 August 2025) and you’ll also receive:

• 1 extra hour FREE (redeemable until October 2025)
• A 1-year Podcast Club membership
  • And a discount code from our friends at Eco Diva Natural - all natural superfood-infused skincare & makeup.

That’s R2000.00 worth of goodies for just R800.00!

No pressure. Just possibilities, and the support you need to step up to the mic with confidence.

You are the first to know, so book mark it. Save it. Jot on a calendar.
Just don’t miss it.

This is for the Ladies Who Podcast.

Speak again soon. Keep creating,

Sean

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