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South African listenership is up 🎧 New tech 🎙 New studio 🚀 Virtual Pod Class

So much to explore

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Welcome to the 12th issue of The Podcast Catalyst, the third for 2024. As always a hearty hello welcome to all our new subscribers. I’m stoked you found us.

In this issue:
👀 The Roamwork studio
⌚ Win-Back Your Time
🎙 TIHWP is now a podcast

Mark your calendar

✏Thursday 18 April: Afripods Virtual Pod Class 
Take a deep dive into innovative monetisation strategies with our Chief Content Officer and Head of Strategy, Kevin Y Brown. Register
✏Friday 26 April: Youtube Podcasting 101 
Learn how to get started with podcasting on YouTube! In this free virtual session

✏ Wednesday 8 May: This is How We Podcast 2
Storytelling and digital marketing with True Crime South Africa host, Nicole Engelbrecht and videographers, Curt Ruiters and Mirandi Nel

✏22 - 23 May: The Podcast Show London.
Look who joined the 2024 Creator Squad

Connect with The Podcast Catalyst community

Get in front of your ideal audience with a notice in this newsletter.
Email [email protected]

Oh what a night!

The first This Is How We Podcast live at Latitude Aparthotel was one for the books. Massive thanks to Bioscope Brasse, Jody and Ross for sharing their stories, and to Francois Retief from IONO.fm for explaining the nuances of podcast analytics.

Many thanks to TPC community members that attended, got involved and shared photos on social media.

If you missed it, check out the lekker showcase video of the event and the find out who won the Rode NTH-100 studio headphones worth R4000, here.

PS. We’ll be rolling out the guest sign up form for This Is How We Podcast 2 very soon. Space will be limited so go ahead and hit reply to this email to reserve your spot now.

Location! Location! Location! 🚩

Need a space in Cape Town to record an episode of your podcast? The Roamwork Podcast Studio could be just what you’re looking for.

The space offers:
Acoustically treated internal walls and curtain
 Flexible setup
Single seater loungers or 4 seater table
TV screen
Audio and video recording equipment not included

RATES (incl. VAT)
- R350 p/h
- R1500 half day
- R3150 full day

Roamwork is offering all of The Podcast Catalyst community members 50% off for half & full day bookings for the month of April 2024.
Simply use code CATALYST50 in your email enquiry to [email protected] 

Image supplied by Roamwork

Win-Back Your Time

11 out of 10 podcasters agree, show notes take too long to write.
Co-founder of Podsqueeze, Joao Amaro explains more on how you can save time with one click!

Got a podcast worth sharing? Tell us about it 

This Is How We Podcast is now a podcast

The first episode is of TIHWP is live and is the full, live recording from the first event of the same name. With loads of podcasters across the globe to learn from, future episodes will include producers, marketers, agency managers and listening platform curators be sure to join the movement and subscribe to This Is How We Podcast on Apple Podcasts, Spotify or Youtube.

The Business of Entertainment

Music Exchange founder and Cape Talk radio host, Martin Myers speaks with Spike Ballentine about the nuances of podcasting in this two part episode.

Extra-Extra Stuff

  • Podcast listenership in South Africa is up by 44%, according to Spotify.

  • Shure MV7+ has hit the shelves! Refreshed with a customizable LED touch panel, powerful DSP features and even better audio, the MV7+ offers USB-C and XLR outputs, an improved Auto Level Mode, as well as a new digital pop filter, real-time Denoiser and reverb effects.

  • Podcast Streams is a self-serve ads manager that lets podcasters (of all sizes) easily promote their shows to listeners who are more likely to stream podcasts on Spotify.

  • The Infinite Dial 2024 by Edison Research was published at the end of March. For the last 26 years, Edison Research’s Infinite Dial® has tracked key consumer media and technology usage among the U.S. and is always an interesting read.

Click below to join our community of podcast creators.