👍Whats the deal with Spotify video?

- Should you be uploading video to Spotify?
- Podcast Club annual membership

I recently had a client ask me about Spotify’s video offering.
She wanted to know how if it is worth using.

Whenever I get asked about video I respond with a question of my own.

What is your capacity? 

And here is why.
In the case of Spotify, if you don’t host your podcast on Megaphone, you will need to upload your podcast to, potentially, three different places:
1. Your RSS Hosting Platform
2. Spotify for Creators
3. and YouTube.

Assuming you are already using YouTube for video, we need to acknowledge that there is no single tool that can distribute to all three platforms.

Nor is there a tool that can pull the data from all of them.
So if your capacity is limited, the current option means more work for you without the guarantee of increasing your audience size or your income.

Sounds Profitable recently published a very detailed analysis of Spotify’s video podcast offering. Below is an excerpt from the article:

 In its current state, I urge the podcast industry not to take part in Spotify Video and Streaming Audio as it stands to have a massive and long-term negative revenue and reputational impact for those involved.

Click here to read the full article.

What are your feelings about adding video to your Spotify account?
And if you are using Spotify’s podcast video feature, what are your takeaways?

I can’t wait to hear back from you. [ [email protected] ]

Have you ever felt like podcasting is one big solo mission?

Late nights editing. Publishing content into the void and hoping someone out there is noticing. Wondering if there is an easier way.

I get it.

And that’s why we’ve created Podcast Club – a community for podcasters who want to connect, grow, and create without burning out or going it alone.

Step inside Podcast Club:
- Monthly online meetups
- Support from fellow podcasters
- Tips, tools, and resources to grow your show
- Q&A sessions and Masterclass Nights
- A safe space to ask “beginner” questions
- Opportunities to collaborate
- Plus regular access to a podcast coach, all for just R320 per year!

You don’t need a million downloads to belong here – just a mic, a message, and a desire to keep getting better.

Keep creating,
Sean

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